The Digital Dealer Conference & Exposition is a pivotal and long-standing event for automotive retail professionals and solution providers. It serves as a critical platform for dealership decision-makers, including leadership, management, marketing, sales, and operations teams, to discover innovative strategies and cutting-edge solutions. Attendees gain actionable insights into marketing, advertising, AI, and digital operations, directly addressing the industry's most pressing challenges and dynamic landscape. The conference fosters tangible growth by connecting professional buyers with leading technologies and services under one roof. Participants can explore practical strategies, connect with industry leaders, and build meaningful relationships, ultimately enabling them to implement solutions that drive dealership success and profitability. It's an essential hub for automotive retail innovation, offering a unique opportunity to compare and explore the latest advancements.
Highlights
4 items
01
Actionable Education by Thought Leaders
Gain practical insights through TED-style sessions and hands-on workshops, covering automotive retail trends like AI and data security.
02
Solutions Showcase & DealerTech Live
Exhibitors present 90-second elevator pitches, alongside 10 DealerTech Live Stage sessions for cutting-edge solutions.
03
Evolved Content Structure
Experience streamlined learning with short, 25-minute bite-sized sessions and in-depth 90-minute workshop sessions.
04
AI Hackathon & Digital Innovations
Features a popular AI hackathon and focuses on digital retailing, e-commerce, and advanced marketing technologies.
FAQ
4 questions
The 2026 edition is scheduled for September 22-23 in Detroit, MI, at Huntington Place.
The Digital Dealer Conference & Exposition is primarily organized by Emerald X, LLC.
The event is tailored for dealership professionals and automotive solution providers, including leadership, management, marketing, sales, service, and operations teams.
Core sectors include Marketing & Advertising Technologies (e.g., AI, digital retailing) and Dealership Operations & Management Solutions (e.g., CRM, F&I, inventory management).
