About This Expo
Licensing Expo Shanghai, also known as LEC and China Licensing Expo, is a premier event for professionals in the Marketing & Advertising, Media & Publishing, and Entertainment & Gaming industries. Held in Shanghai, China, this expo serves as a vital platform for exploring the vast opportunities within the licensing sector. Attendees can connect with a diverse range of stakeholders, including brand owners, agents, manufacturers, and retailers, all looking to forge new partnerships and expand their business reach. With an impressive scale of 400 exhibitors and an expected 70,000 visitors, the event offers unparalleled networking potential and access to the latest trends and innovations in licensing. Whether you are seeking to license intellectual properties, discover new brands, or showcase your own, Licensing Expo Shanghai provides a dynamic environment for business growth and collaboration in the thriving Chinese market and beyond.