Premiere Anaheim 2027 is a premier B2B trade show specifically designed for qualified professionals and students within the beauty industry. This includes hairstylists, cosmetologists, salon owners, skincare professionals, beauty brands, educators, and industry experts. Taking place at the Anaheim Convention Center, the event serves as a vital platform for discovering the latest beauty trends, professional products, and cutting-edge techniques. Attendees can benefit from extensive educational opportunities, live demonstrations, and interactive sessions led by industry leaders and celebrity artists. For exhibitors, it offers an exceptional platform to showcase new products, enhance brand visibility, and forge valuable professional relationships within the global beauty community. Professional buyers will find unparalleled opportunities to network with peers, vendors, and buyers from across the nation, staying abreast of innovations and gaining practical experience. Premiere Anaheim facilitates business growth, generates leads and sales, and fosters strategic partnerships, all while providing access to world-class educational content to improve business practices and skills. It's an essential gathering for anyone looking to innovate and grow in the beauty, hair, and salon sectors.
Highlights
4 items
01
World-Class Education
Offers numerous classes, workshops, and over 800 educational sessions led by industry leaders and celebrity artists.
02
Live Demonstrations
Experience cutting-edge techniques and new product applications through interactive, hands-on live demonstrations.
03
Dedicated Spa & Wellness Stage
Features over 180 spa-oriented sessions and showcases more than 175 skincare and wellness brand exhibits.
04
Exclusive B2B Networking
Connect with a highly targeted audience of qualified professionals, vendors, and potential partners in a focused business environment.
Previous Edition
7,091
Attendees
162
Exhibitors
2,676
Net Area · ㎡
FAQ
4 questions
The event is exclusively for qualified beauty industry professionals and students, including hairstylists, cosmetologists, salon owners, and skincare professionals. It is not open to the general public.
Premiere Anaheim offers a world-class educational program with numerous classes, workshops, and live demonstrations led by industry leaders, celebrity artists, and over 460 speakers.
The show features a wide range of sectors including Hair & Barbering, Nails, Skincare & Wellness, Makeup, Lashes & Brows, and Beauty Accessories & Tools.
The event is organized by Informa Markets, in conjunction with the Premiere Show Group and Informa.
