About This Expo
PUB BAR ASIA (PBA) Show is Thailand's premier international trade show dedicated to the dynamic pub and bar industry. This essential platform connects hoteliers, independent bar owners, restaurant chain operators, and nightlife professionals with new products, innovative suppliers, and emerging market trends. PBA 2026, marking its 4th edition, focuses on "Gastronomic Mixology" to reinvent classic drinks with culinary creativity, while also highlighting sustainability, advanced tech-driven bar solutions, and the promotion of export-ready ASEAN craft brands to a global audience. Exhibitors benefit from unparalleled networking opportunities, gaining access to a robust database of targeted buyers, including importers, distributors, and the complete HoReCa industry. Visitors attend with the clear goal of discovering innovative products for purchasing, implementing new solutions, and expanding their businesses, connecting with over 6,000 professional buyers and industry leaders. It's an indispensable event for industry growth and market insights.