Run Show MENA marks the highly anticipated inaugural dedicated running exhibition in the United Arab Emirates, organized by the acclaimed Raccoon Media Group. Taking place on October 3-4, 2026, at the Dubai Exhibition Centre, this event is strategically designed as a comprehensive B2C and B2B platform to invigorate the region's diverse running community. It caters to running enthusiasts of all abilities, from novices to elite athletes, alongside industry stakeholders like brands, retailers, and coaches. Attendees will discover cutting-edge running gear, innovative technology, and invaluable expert advice on health, nutrition, and recovery. For exhibitors, it's an unparalleled opportunity to launch products, enhance brand awareness, and secure quality sales leads within the rapidly expanding Middle Eastern health and wellness market. Buyers benefit from direct access to the latest innovations, market intelligence, and strategic networking, making it an essential event to stay ahead in the running industry.
Highlights
5 items
01
Inaugural MENA Running Event
First dedicated running exhibition in the UAE, marking Raccoon Media Group's strategic expansion into the Middle East market.
02
Iconic Speaker Lineup
Features global running legends like Sir Mo Farah, Paula Radcliffe, Dean Karnazes, and Eilish McColgan on the Inspiration Stage.
03
Interactive Zones & Workshops
Offers hands-on technical advice, experiential activations, CPR workshops, Children's Zone, Strength & Conditioning, and 'New to Running' clinics.
04
Comprehensive Product Showcase
Explore the latest in running gear, technology, footwear, apparel, nutrition, recovery aids, and expert health services.
05
B2B & B2C Networking Hub
Connects running enthusiasts with leading brands, retailers, coaches, and industry professionals for business and community building.
FAQ
5 questions
The event is scheduled for October 3-4, 2026, at the Dubai Exhibition Centre North Halls, located in Dubai, United Arab Emirates.
Run Show MENA is organized by Raccoon Media Group, a dynamic UK-based media business known for its award-winning events in various passion-led communities.
The show will feature running gear & technology (footwear, apparel, wearables) and health, nutrition & recovery (supplements, recovery aids, physiotherapy, expert advice).
The event targets running enthusiasts of all levels, from beginners to elite athletes, as well as industry professionals including brands, retailers, coaches, and sports scientists.
Yes, the "Inspiration Stage" will host iconic speakers like Sir Mo Farah and Paula Radcliffe. There will also be interactive zones, workshops, and clinics.
