Kind + Jugend is the premier international trade fair for high-quality baby and toddler products, serving as a vital business and trend platform. Annually held in Cologne, it unites the industry's creative energy and innovation, showcasing a wide array of innovative products that inspire parents worldwide. The event attracts a highly influential target audience, including importers, wholesalers, chain stores, department stores, and top global retailers. With 77% of visitors holding management positions and 92% involved in purchasing decisions, it offers unparalleled opportunities for networking, discovering new trends, and fostering business growth. Participants can explore diverse product categories, from prams, car seats, and furniture to fashion, electronic toys, and baby health & care products. It's an essential gathering for professionals seeking to engage with the latest innovations and key decision-makers in the baby and toddler sector.
Highlights
4 items
01
Global Industry Hub
The leading international trade fair for baby and toddler products, annually gathering innovation and trends in Cologne.
02
Innovation Recognition
Features the Kind + Jugend Innovation Award and Midwives' Choice, honoring outstanding product innovations across various categories.
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Strategic Insights & AI Focus
The Trend Forum offers lectures on industry issues, sustainability, and marketing, with a 2026 key theme on "Growing with AI."
04
High-Caliber Audience
Attracts top buyers, retailers, and decision-makers globally, with 77% of visitors in management and 92% involved in purchasing.
Previous Edition
21,000
Attendees
940
Exhibitors
—
Net Area
FAQ
5 questions
The trade fair will take place from September 15 to September 17, 2026.
The target audience includes trade visitors such as importers, wholesalers, chain stores, department stores, and purchasing associations.
A diverse range including prams, car seats, furniture, fashion, electronic toys, and baby health & care products.
Visitor opening times are Tuesday to Thursday from 9:00 a.m. to 6:00 p.m.
Exhibitors can apply, with stand rental fees varying by stand type and registration date, plus flat rate energy and AUMA fees.
