Myplant & Garden Middle East Green Expo is the premier international B2B platform for the live and designed green sectors across the Middle East, Africa, and Asia. Building on the success of its Italian counterpart, this event is the first Italian B2B green industry trade fair in Dubai and the only regional expo exclusively focused on the ornamental green industry supply chain. It offers a strategic opportunity for exhibitors to showcase products and services, connect with thousands of green enthusiasts, and forge relationships with key buyers, investors, and decision-makers in a dynamic $20 billion landscape market. For professional buyers, it serves as a comprehensive hub to discover the latest innovations in horticulture, sustainable cultivation, smart irrigation, and cutting-edge landscape designs. The expo facilitates targeted B2B meetings and vital networking, promoting "Made in Italy" excellence and global collaboration, especially within markets driven by initiatives like the UAE's Green Agenda 2030. It attracts a diverse audience, including nursery suppliers, landscapers, urban planners, real estate developers, and government agencies, all seeking to thrive in the region's rapidly evolving green economy.
Highlights
5 items
01
Regional Green Industry Hub
Premier B2B platform for live and designed green sectors across the Middle East, Africa, and Asia.
02
Exclusive Ornamental Focus
The only regional event exclusively dedicated to the ornamental green industry supply chain, from production to design.
03
Strategic Market Access
Engage with a dynamic $20 billion landscape market, supported by significant government green initiatives.
04
Italian Expertise & Backing
First Italian B2B green industry fair in Dubai, organized by IEG Middle East with strong institutional support.
05
Comprehensive Sector Showcase
Features six key macro-sectors, including Landscape Architecture, Urban Furniture, Nurseries, and Floriculture.
Previous Edition
27,000
Attendees
810
Exhibitors
—
Net Area
FAQ
4 questions
The expo takes place from October 21 to October 23, 2026, at the Dubai Exhibition Centre, Expo City, Dubai, United Arab Emirates.
The event is organized by IEG Middle East, a division of the Italian Exhibition Group (IEG), in collaboration with V Group SRL.
The expo covers six key macro-sectors, including Landscape Architecture & Urban Furniture, and Nurseries & Floriculture, addressing the live and designed green sectors.
It targets a broad audience including nursery suppliers, floriculture experts, landscapers, urban planners, real estate developers, and government agencies.
