PSI: International Trade Fair for Advertising Specialties 2027
Dates
January 12, 2027 – January 14, 2027
Venue
Messe Cologne
Location
Cologne, Germany
Dates
January 12, 2027 – January 14, 2027
Venue
Messe Cologne
Location
Cologne, Germany
About This Expo
PSI: International Trade Fair for Advertising Specialties 2027 is Europe's premier event for the promotional products industry, serving professionals in promotional items, incentives, and merchandising. Held in Cologne, Germany, this trade show offers an unparalleled platform for manufacturers, importers, dealers, finishers, and agencies to showcase their latest innovations and connect with a targeted audience. Visitors, including procurement managers, brand managers, and corporate buyers, will discover a vast array of products from branded merchandise to advanced packaging solutions and marking technologies. The event emphasizes key industry trends such as sustainability, artificial intelligence, and haptic advertising, providing valuable insights and networking opportunities. Attending PSI 2027 allows participants to stay ahead of market developments, forge strategic partnerships, and explore cutting-edge solutions in the dynamic world of advertising specialties.
Highlights
4 items
01
Europe's Leading Promotional Products Fair
As the largest trade fair of its kind in Europe, PSI 2027 offers comprehensive coverage of the promotional products industry, attracting a wide range of international exhibitors and visitors.
02
Focus on Innovation & Trends
Explore cutting-edge developments in sustainability, artificial intelligence (AI), and haptic advertising, providing forward-thinking insights for industry professionals.
03
Diverse Exhibit Sectors
Discover a broad spectrum of products and services, including branded merchandise, packaging solutions, incentive programs, and advanced marking technologies.
04
Targeted Industry Networking
Connect with key decision-makers, including procurement managers, brand managers, and corporate buyers, fostering valuable partnerships and business growth.
Previous Edition
19,382
Attendees
876
Exhibitors
—
Net Area
FAQ
4 questions
PSI 2027 will be held from January 12 to January 14, 2027, at Messe Cologne in Cologne, Germany.
The event is organized by RX Deutschland GmbH, also known as RX Austria & Germany.
PSI 2027 covers Marketing & Advertising, Trade, and Gifts & Premiums, with a strong focus on promotional products, incentives, and merchandising.
The event emphasizes significant trends such as sustainability, artificial intelligence (AI), and haptic advertising within the promotional products sector.
